We design three basic logos styles that can be used in one design alone or combined:
- Graphic logo (a logo that includes a graphic, often an abstraction, of what your company does)
- Illustrative logo (a logo which clearly illustrates what your company does)
- Font-based logo (a text treatment which represents your company)
Possibly the most significant branding asset is your company logo model. It is an essential part of brand-building on all of the promotional materials / collaterals.
The animation is one way to make the logo layout unforgettable. For example, AT&T very effectively uses animated logos in its television ads. Animated logos on your website may also be very useful.